business π§ Spotify hits 300M subscribers milestone
Spotify has officially surpassed 300 million subscribers for the first time, according to the company on Tuesday. This streaming service also recorded 777 million monthly active users in the second quarter, which is 12% more than the previous year. Despite increasing subscription prices in several areas this year, the subscriber base grew by 9% during the quarter. The platform is diversifying by adding fitness content and integrating concert ticket sales, while focusing heavily on AI features. Next, Spotify continues to roll out AI tools and manages user backlash regarding AI-generated music. π§