entertainment ๐ฌ How trailers are picked for Gamescom's ONL
Geoff Keighley confirmed that Opening Night Live features both editorial and paid trailer placements. These placements are secured by companies who purchase space within the show, much like a booth at Gamescom. While many indie titles get free editorial consideration, paid ads are also available to partners. Editorial selection often depends on the scale of the news or announcement being presented. Gamescom views these digital shows as a hybrid way to extend the event's global reach. ๐ฎ