π FSSAI blocks Dabur's '100%' claims on key products
The Food Safety and Standards Authority of India (FSSAI) has stopped Dabur from making '100%' claims on several of its popular items. This action specifically targets Dabur across honey, cow ghee, and various edible oils. The directive was issued after scrutiny of the labelling practices by the regulatory body. The FSSAI guidelines aim to prevent misleading consumers about the purity and composition of packaged food items. Consequently, Dabur must revise its marketing and packaging strategies for these products immediately.