This week, advertising campaigns have leaned into nostalgic themes featuring sibling banter. The Exchange4Media observed these trends across various digital and print platforms. Specific campaign metrics for the period were not detailed in the report. These ads tap into universal childhood memories to connect with the audience. Marketers are expected to continue this emotional approach in upcoming quarters.
business Spy shots have revealed testing of the upcoming 2027 Mahindra BE 7 SUV. This new model is expected to be India's first mainstream vehicle featuring frameless doors. The testing mules suggest a launch is still some time away, though the silhouette is set. Inside, the BE 7 will boast Mahindra's triple screen layout with three 12.3-inch displays. It is anticipated to come with 65 kWh and 75 kWh variants, promising over 500 km real-world range. ⚡
tech Windows 11 is rolling out an adaptive hibernate policy to tackle battery drain in Modern Standby mode. This update is available in Windows 11 Insider Preview Build 28120.2630, released on July 31 in the Experimental (26H1) channel. The policy keeps the PC in Modern Standby above 80% battery for instant-on speed. However, it triggers hibernation sooner when the battery drops below 10% to conserve power. This aims to improve battery life while preserving fast wake times.
top The expert panel appointed by the Akal Takht asked the Punjab government to submit a compliance report first. This panel was formed to discuss the Jaagat Jot Sri Guru Granth Sahib Satkar (Amendment) Act, 2026 with the state government. The panel noted that the Punjab government's July 29 response did not address the main concerns raised by the Akal Takht. Jathedar Giani Kuldip Singh Gargajj had given the state government one month to respond to his objections on June 29. The panel further accused the Bhagwant Mann-led government of not taking a constructive approach towards resolving the sensitive issue.
business The US Senate recently passed a controversial bill that introduces the threat of up to 100% tariffs. This legislation directly impacts India alongside four other nations targeted by the policy. The bill was passed with a significant margin of 86-11 on an unspecified date. The measure stems from ongoing trade disputes and protectionist economic sentiments in the US. Further details on the implementation and impact are expected to be released soon. 🏛️
india Amarinder Singh publicly stated his strong commitment to the BJP party. This came after Rahul Gandhi referred to him as a favourite. The statement was made in the political climate of Punjab. Singh maintained his loyalty despite the recent remarks from the opposition leader. He intends to continue his political association with the BJP moving forward.
health A special inspection drive across 26 hotels uncovered severe food safety violations in Bengaluru. The Food Safety and Drug Administration flagged issues like fungal growth on veggies and unhygienic storage across three-star and five-star establishments. During the checks, rotten meat, expired milk, and various substandard food items were seized from several luxury hotels. Notices have been issued to the concerned Food Business Operators, and adjudication proceedings are set to begin soon. This action follows numerous public complaints regarding poor food quality and hygiene across the city. 🤢
entertainment The Shillong Teer result for August 8, 2026, covers various Meghalaya Teer games. This archery-based number game takes place in Meghalaya under local regulations. The results will include numbers for Shillong, Juwai, Khanapara, and other games on this date. Draws are scheduled throughout the day, with timings like 10:30 AM and 9:30 PM. Participants must check official announcements from bodies like KHASA before making any claims. 🧐
sports Ashish Yadav secured silver in the men's javelin at the 2026 World U20 Championships held in Oregon. He became only the second Indian man to medal in the event, following Neeraj Chopra's success. Yadav threw 74.09m to finish second, behind South Africa's Jan-Hendrik Heymans, during the competition held on August 8, 2026. This achievement signals growing depth in Indian javelin, moving beyond just Chopra's dominance. This performance suggests a stronger pipeline for Indian javelin athletes in the future. 🤩
business IIT campuses experienced significant security buildup due to Prime Minister Narendra Modi's outreach efforts. Security protocols were intensified at the institute across various locations. This heightened presence was noted around the dates of the outreach programs. The security measures aimed to ensure a smooth and safe experience for the Prime Minister. Students were reportedly given specific instructions regarding conduct during these high-profile visits. 🧐
A new electric vehicle brand has achieved a remarkable entry into the Indian market by rapidly scaling its sales. The brand successfully established itself across various regions in India. As of the latest reports, the company recorded over 15,000 units sold during the first quarter of 2024. This success comes in a highly competitive electric mobility sector currently seeing massive growth. The company plans to significantly increase its production capacity in the coming fiscal year. 🚀
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